Buffini & Company Resources

3 Reasons Why Personal Development is Critical to Success

Are you as good today as you were a year ago? Think about that for a second—if you have the same mindset, skills, knowledge and perspective you did last year, you’re not improving. When you don’t improve, you’re unable to offer your clients the best ‘you’—the best service, the best expertise and the best guidance. Even worse—when you don’t improve, your business begins to stagnate, and you may begin to feel frustrated and unmotivated as a result.

At Buffini & Company, we think personal development is so important that we’ve built it into our system and into each event we plan. We’re all about goal setting, constant improvement and strategizing for success. Continuous growth and development motivates you to take control of your business, among other benefits, such as:

You’ll serve your clients better.

When you work by referral, the service you offer your clients is your calling card. Keep your skills sharp and your knowledge on the cutting edge by investing in seminars, training, classes, books, etc. The more you learn, the better you’ll be to handle the challenges that come your way, whether it’s tough negotiations with a seller or managing the expectations of your clients.

You’ll get inspired by the stories of others.

Learning isn’t limited to the classroom or events; you can learn from the experiences of other people as well. One thing that most successful people have in common is that they had to overcome adversity to get where they are, like a major setback or unexpected circumstances. These inspirational people looked fear and difficulty in the face and carried on despite it. They didn’t take the easy road and give up; instead, they mustered all of their courage and kept going. We all have our challenges and struggles that we deal with each and every day. While it’s easy to say “Why me?”, successful people say “What can I learn from this?” and dig in.

You’ll gain perspective.

A big part of personal development is self-reflection. Journaling allows you to keep track of your progress and note both your frustrations and victories. Not only are you less likely to repeat mistakes from the past, you’re also able to gain perspective, especially when you reread it later on. You’re able to see how far you’ve come and get inspired by your own story.


You might be thinking, “This is all well and good, but I just don’t have time for personal development.” You have to make time. Not just for personal development, but for other important things in your life as well. What are your priorities? Successful people know their priorities and schedule their days around them. Your priorities should include lead generation. Your priorities must also include personal development, even if it means 15-minutes of reading first thing in the morning or listening to a motivational podcast on your drive to the office or to a listing appointment. If it’s important, you make time for it.

When you make time for personal development, you’re investing in yourself and your business. This makes you a true professional. Instead of spending each day putting out fires, you’ll spend each day working toward your goals and leading a thriving business. Remember, when you work on your business, each day is more productive than that last. We love to watch our clients succeed and hear their success stories. Visit the Buffini & Company website to learn more.

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